Smith Travel Research

Founded in 1985 as an independent research firm, Smith Travel Research (STR) is the recognized leader in providing accurate, actionable information and analysis to the lodging industry. STR operates on the key principals of integrity, confidentiality and customer service.

Appraisers, consultants, convention & visitors bureaus, investors, lenders, management companies and other lodging industry analysts rely on STR for key lodging industry statistics. With the most comprehensive database of hotel performance information ever compiled, STR has developed a variety of products and services to meet the needs of industry leaders.

STR has partnered with the OH&LA to offer their members a complimentary monthly report showing the latest monthly and year-to-date performance for the U.S., West South Central Region, Oklahoma and Oklahoma’s metro areas. The STR partnership is also valuable as it offers a link for OH&LA members to receive various discounts on other STR reports.

For further details and to discuss how we might assist you, please call Lindsay Culbreath at 615.824.8664 ext. 317 or email her at lindsay@smithtravelresearch.com.

Click for OH&LA Member Discounts